Digital Marketing Manager

ABOUT UTIMACO

Utimaco is a worldwide supplier of professional cyber-security solutions and is based in Aachen, Germany. Since 1983, Utimaco develops hardware security modules and compliance solutions for telecommunication provider regulations. Utimaco is a world-market leader in both segments. Customers and parters of Utimaco in all parts of the world trust the company's long-term, proven reliability and investments protection, as well as its many certified IT security standards. Utimaco stands for recognizes product quality, user-friendly software, excellent support and trusted high security-made in Germany. 

To further strengthen our Corporate Unit we are looking for a:   Digital Marketing Manager

Your tasks:

  • Develop Demand Strategy for As a Service offerings: Create and implement a comprehensive strategy to drive traffic, generate leads, and support pipeline and business growth (MQL >> SQL >> Pipeline >> Revenue)
  • Manage Vendors and Roadmaps: Collaborate with vendors and stakeholders to develop and manage a quarterly content calendar supporting Trust as a Service campaign development
  • Traffic and Lead Generation: Drive and track year-over-year and quarter-over-quarter growth in website traffic and lead generation
  • SEO and SEM: Develop and execute SEO and SEM plans to improve search engine rankings on agreed terms year-over-year and quarter-over-quarter to increase online visibility
  • Content & Email Systems: Work with Pardot and Drupal and other content management systems to manage and update web, blog and email content. 
  • Content Planning and publishing: Drive the social media and blog calendar and content for TaaS, ensuring alignment with key terms and business objectives with timeline published content

Your profile:

  • Experience: Minimum of 5-10 years of experience in marketing, with some leadership and project experience desired. Design, Digital, Marketing agency experience a bonus 
  • Education: Bachelor’s degree in marketing, communications, or a other related field. Master's degree in broader marketing or digital discipline desired   
  • Technical Proficiency: Experience with Drupal, Salesforce, Pardot, Marketo, and other content management and marketing automation systems
  • SEO and SEM Expertise: Strong understanding of SEO and SEM best practices and tools
  • Project Management: Excellent project management skills, with the ability to develop and manage roadmaps and budgets
  • Communication: Strong written and verbal communication skills in German and English, with the ability to articulate complex ideas and strategies to various stakeholders

We offer you:

  • An open and friendly corporate culture characterized by constructive and collaborative interaction.
  • We provide you with support for your future plans with a company pension scheme (depending on country-specific circumstances).
  • Early risers and night owls - thanks to a flexible working model you can organise your working day yourself.
  • We also support you privately – benefit from special payments or additional vacation days on anniversaries or other special occasions.
  • Utimaco is growing and living diversity! Our global team includes colleagues from 42 nationalities and 45 different languages spoken.

DO YOU FEEL ADDRESSED?

Then we look forward to receiving your detailed application stating your earliest possible starting date and your salary expectations.

Apply