Digital Marketing Manager

ÜBER UTIMACO

Utimaco ist ein international tätiger Anbieter von professionellen IT-Sicherheitslösungen mit Sitz in Aachen. Seit 1983 entwickelt Utimaco Hardware Security Module und Compliance-Lösungen für Telekommunikationsanbieter im Bereich der Regulierung. In beiden Segmenten ist Utimaco ein weltweiter Marktführer. Dem Unternehmensziel, Menschen und Ideen zu schützen, haben sich über 200 Mitarbeiterinnen und Mitarbeiter verschrieben. Kunden und Partner von Utimaco schätzen die Zuverlässigkeit und die langfristige Investitionssicherheit der Utimaco-Sicherheitslösungen. Utimaco steht für anerkannte Produktqualität, Bedienerfreundlichkeit, exzellenten Support und ein marktgerechtes Angebot, hergestellt in Deutschland.

Zur Verstärkung unserer Corporate Unit suchen wir ab sofort am Standort Aachen, Düsseldorf, Remote einen:   

Digital Marketing Manager

Deine Aufgaben:

  • Develop Demand Strategy for As a Service offerings: Create and implement a comprehensive strategy to drive traffic, generate leads, and support pipeline and business growth (MQL >> SQL >> Pipeline >> Revenue)
  • Manage Vendors and Roadmaps: Collaborate with vendors and stakeholders to develop and manage a quarterly content calendar supporting Trust as a Service campaign development
  • Traffic and Lead Generation: Drive and track year-over-year and quarter-over-quarter growth in website traffic and lead generation
  • SEO and SEM: Develop and execute SEO and SEM plans to improve search engine rankings on agreed terms year-over-year and quarter-over-quarter to increase online visibility
  • Content & Email Systems: Work with Pardot and Drupal and other content management systems to manage and update web, blog and email content. 
  • Content Planning and publishing: Drive the social media and blog calendar and content for TaaS, ensuring alignment with key terms and business objectives with timeline published content

Dein Profil:

  • Experience: Minimum of 5-10 years of experience in marketing, with some leadership and project experience desired. Design, Digital, Marketing agency experience a bonus 
  • Education: Bachelor’s degree in marketing, communications, or a other related field. Master's degree in broader marketing or digital discipline desired   
  • Technical Proficiency: Experience with Drupal, Salesforce, Pardot, Marketo, and other content management and marketing automation systems
  • SEO and SEM Expertise: Strong understanding of SEO and SEM best practices and tools
  • Project Management: Excellent project management skills, with the ability to develop and manage roadmaps and budgets
  • Communication: Strong written and verbal communication skills in German and English, with the ability to articulate complex ideas and strategies to various stakeholders

Wir bieten Dir:

  • An open and friendly corporate culture characterized by constructive and collaborative interaction.
  • We provide you with support for your future plans with a company pension scheme (depending on country-specific circumstances).
  • Early risers and night owls - thanks to a flexible working model you can organise your working day yourself.
  • We also support you privately – benefit from special payments or additional vacation days on anniversaries or other special occasions.
  • Utimaco is growing and living diversity! Our global team includes colleagues from 42 nationalities and 45 different languages spoken.

FÜHLST DU DICH ANGESPROCHEN?

Dann freuen wir uns auf Deine aussagekräftige Bewerbung unter Angabe des frühestmöglichen Eintrittstermins und Deiner Gehaltsvorstellung.

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